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All our sizes are listed in Australian sizing – and you’ll find a helpful conversion chart just below to make things easier, no matter where you're shopping from.
Our sizing is generally generous, but as we work with a range of amazing creators, there can be slight differences between styles. The best way to find your fit? Compare our garment measurements with something in your wardrobe that you already love.
Still unsure? Check out the reviews below – our community often shares helpful tips on fit!
And if you need a hand, our friendly customer care team is just a tap away via live chat.
* All measurements are guides only. From time to time some people might find that their perfect size does not line up with the size chart data.
| Size | 1/2 Bust | 1/2 Hip | 1/2 Waist (ext.) | Length |
| 6 | 49.5cm | 79cm | 52cm | 137cm |
| 8 | 52cm | 81.5cm | 54.5cm | 138cm |
| 10 | 54.5cm | 84cm | 57cm | 138cm |
| 12 | 57cm | 86.5cm | 59.5cm | 139cm |
| 14 | 59.5cm | 89cm | 62cm | 139.5cm |
| 16 | 62cm | 91.5cm | 64.5cm | 140cm |
| 18 | 64.5cm | 94cm | 67cm | 141cm |
| 20 | 67.5cm | 97cm | 70cm | 141cm |
| 22 | 70.5cm | 100cm | 73cm | 142cm |
| 24 | 73.5cm | 103cm | 76cm | 142.5cm |
| 26 | 76.5cm | 106cm | 79cm | 143cm |
| 28 | 79.5cm | 109cm | 82cm | 144cm |
| 30 | 82.5cm | 112cm | 85cm | 144cm |
| AU / NZ / UK | USA | Europe |
| 6 | 2 | 34 |
| 8 | 4 | 36 |
| 10 | 6 | 38 |
| 12 | 8 | 40 |
| 14 | 10 | 42 |
| 16 | 12 | 44 |
| 18 | 14 | 46 |
| 20 | 16 | 48 |
| 22 | 18 | 50 |
| 24 | 20 | 52 |
| 26 | 22 | 54 |
| 28 | 24 | 56 |
| 30 | 26 | 58 |
* All measurements are guides only. From time to time some people might find that their perfect size does not line up with the size chart data.
| Size | 1/2 Bust | 1/2 Hip | 1/2 Waist (ext.) | Length |
| 6 | 19.5in | 31in | 20.5in | 54in |
| 8 | 20.5in | 32in | 21.5in | 54in |
| 10 | 21.5in | 33in | 22.5in | 54in |
| 12 | 22.5in | 34in | 23.5in | 55in |
| 14 | 23.5in | 35in | 24.5in | 55in |
| 16 | 24.5in | 36in | 25.5in | 55in |
| 18 | 25.5in | 37in | 26.5in | 55.5in |
| 20 | 27in | 38in | 28in | 55.5in |
| 22 | 28in | 39.5in | 29in | 56in |
| 24 | 29in | 41in | 30in | 56in |
| 26 | 30in | 42in | 31in | 56in |
| 28 | 31in | 43in | 32in | 57in |
| 30 | 32.5in | 44in | 33.5in | 57in |
| AU / NZ / UK | USA | Europe |
| 6 | 2 | 34 |
| 8 | 4 | 36 |
| 10 | 6 | 38 |
| 12 | 8 | 40 |
| 14 | 10 | 42 |
| 16 | 12 | 44 |
| 18 | 14 | 46 |
| 20 | 16 | 48 |
| 22 | 18 | 50 |
| 24 | 20 | 52 |
| 26 | 22 | 54 |
| 28 | 24 | 56 |
| 30 | 26 | 58 |
Emma wears 12
175 cm tall
85 cm bust
Overall rating: 4.810811 / 5 from 222 reviews.
The Louisa Maxi Dress in Jade is praised for its soft, comfortable fabric, beautiful lace trimming, and perfect fit. Customers love the gorgeous colors and flattering style, making it a highly recommended choice for stylish days.
Review topics: ["size","fit","length","colours","fabric","waist","material","service","design","pockets","looks","dress","sleeves","feel","shape","print","style","pattern","cut","louisa","buttons","detail","shade","poppy","ladies","compliments","linen","touch","favourite","pleasure"].
"The Louisa maxi is one of my favourite styles from Proud Poppy. The length is great for tall girls and it is modest enough to wear to work. Just add a Blakey knit over the top for winter. The pattern on this dress is even more vibrant in person."
"Loved the colours in the dress. It’s so true to the picture and they are perfect in person. When I wore this I got lots of compliments and honestly it’s such a beautiful dress. Has pockets and I feel amazing in it 🥰"
"Material is heavy but love the print. Flattering style. Would like longer sleaves but it a good dress. Easy to dress up to go out."
"Beautiful dress! Flattering, light breezy material Just gorgeous Colour is so vibrant"
"The fit of this dress is good, the band between skirt and top sits nicely under the breast and above the waist. Fabric feels nice and cool, which is great in summer. Colours are true to description, very bright, very uplifting. I’m not sure why, the dress is quite heavy, which is a bit weird. Could be the fabric used. Something to keep in mind."
"The Louisa Maxi Dress is the most comfortable dress to wear. Fabric soft, colours vibrant and the detail makes it look elegant. Paired with bone coloured high heels enhances the look. Had a wide range of jewellery to choose from thanks to the vibrant colours. Its become my favourite dress, as it can be worn on special occasions or worn casually. It fits like its been tailored to my measurements. The detail in the dress, the lace, is that added bonus, which lifts the dress to that next level."
"Hi, I love my dress and it fits well. Only problem is that the 1st time I wore it, I lost a button. When I realised it and looked for a spare button on the inside, there wasn’t one. A 2nd button is also falling off. Can you please send me 2 new buttons?"
"This dress is perfection. The colors are vibrant and happy. I love the fabric on this dress, heavenly. I am 5 ft 9 and it is the perfect maxi length on me, to my ankles. The fit is true to size. LOVE@@"
"Love the design, the colour and the pockets. Unfortunately the buttons on my dress are very loose and it doesn't look good."
"Beautiful colourful pattern, light breezy fabric. Pretty split sleeve, love the lace trim"
